Wednesday, August 17, 2011

Verizon and Google Motorola takeover

 As I mentioned in my previous post ,Verizon also feels the same way that Google's takeover of Motorola may bring stability to disputes.

The Wall Street Journal reported that Verizon's Senior VP and Deputy General commented on Google bid for Motorola Mobility Holdings stating, "At first glance, to the extent that this deal might bring some stability to the ongoing smartphone patent disputes that would welcome development."

 Even thought verizon's words are comforting for Google and android it is not.Verizon's ultimate aim is to promote iphone.Actually it is pushing apple for releasing iphone 5 sooner.And when it is released verison will use all its advertising resources to promote and push the iphone and where as leaving the motorola android phone promotion on the company itself.

 Had google hadn't taken over motorola that would be a greater hit for motorola.Since google has the android market and other advertising resources it will use them to promote the android based motorola phones.But this will take up some of the advertising revenue.

 On the other hand apple will be enjoying free advertisement from verizon.If apple releases its phone on the other two networks(sprint and t mobile) and if verizon advertises for iphone then it will be a free advertisement for sprint and t mobile as well for the subscribers who dosen't want to switch.

 We have to wait for a month to see how this is all played.


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